BITS is a refreshingly innovative Language Services Company that offers core Translation services blended with comprehensive Localisation solutions that include software architecture, engineering, GUI localisation and localisation testing. In operation for over 23 years now, our 1600+ clients spread across 20 countries are testimony to the trust the industry has in brand BITS. Our unique services delivery model is backed by our over 140 in-house translators, reviewers and a team of IT and Localisation experts across our offices in India.
Although there are Language service Providers and then there are IT Companies , very few companies are actually capable of offering both language and technology solutions under one roof. This is our biggest market differentiator. Benefit from our comprehensive language and technology solutions and take your business truly global.
The world's leading companies rely on us when it comes to high quality translations and a host of other Language and Technology Services. From Infosys and SAP to Daimler Chrysler and Piaggio, we have helped over 1600 businesses in their global endeavour. Take a peek at those selected few who we have had the privilege to serve.
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BITS and Pieces
- In Focus
- Getting Candid
- Mind Your Language
- Be Lingual
- So What's Cooking
- The Road Not Taken
The Language-learning app miracle!
“Given the appropriate environment, two languages are as normal as two lungs,” wrote Vivian Cook, celebrated Second-language acquisition researcher and the Emeritus Professor of Applied Linguistics at the University of Newcastle. Put this in the Indian context and it is indeed very true. Courtesy Bollywood and a few hundred years of British colonization, the average Indian urban-dweller is inherently bilingual (at least).
So why not hone this linguistic prowess more by picking up a foreign language? And hey, those excuses of not having enough time to study or attend language classes are very passé in this age of language-learning apps; flexible, comprehensive and always at your finger tips, they are here to revolutionize language learning for good. So join the Editor, Sonali Kulkarni, as she gives a low-down on the best language-learning apps on offer.
People are often amazed at the hundreds of dialects that are spoken in India. But with such a vast vernacular treasure comes the challenge of survival. There are linguistic jewels on the brink of disappearance, like the Modi script, a shorthand form of Marathi.
In conversation this month with Vaishali Phadnis, one of the connoisseurs of the Modi script in India. She comes from the family of Nana Phadnavis, a great Maratha administrator during Chhatrapati Shivaji Mahraja’s reign when Modi was in practice. A translator and teacher, she talks to BnP about the Modi alphabet in its heyday, what led to its downfall and the importance of its revival.
Mind Your Language
I was in Bangalore with a colleague recently for some meetings. It was his first time in the garden city. So it wasn’t really a surprise that he was surprised when I asked our driver to stop at the nearest ‘petrol bunk.’ “What on earth is a petrol bunk?” he probed. Genuinely baffling, right? Why would one city use a different word when most of the rest of the country is happy sticking to the simple option ‘petrol pump?’ Well, let’s find out.
A few issues back, I had written an article on the concept of constructed languages, or conlangs, which are languages created with the sounds, words and grammar which have been developed for human communication, rather than having developed naturally. Mostly used in fiction stories and shows, they are a fine example of the depths of detail and creativity to which creators are willing to plumb to make their works seem more authentic.
So What's Cooking
Red (and Christmassy) velvet nutella cookies!
What says “Christmas” better than red and baking? As the festive season draws closer and as you brush up on your carols and pull out your woollens, BnP brings to you delicious Red Velvet Nutella Cookies to brighten up dull winter mornings. Let the festivities roll...
Anybody up for an all-you-can-eat Monkey Buffet? Relax PETA! This is not about serving monkeys, but serving monkeys. Confused? So were we! Monkeys, otherwise the quintessential annoying food-stealing, phone-snatching, chattering pests, are in for a real treat every year, on the day of the Monkey Buffet festival, in Thailand where the locals pamper them silly with food to their simian hearts’ content.
The Road Not Taken
You know the dreamy, starry-eyed and wanderlust-stricken kind of traveller? We all know at least one. And then there is the practical, goal-oriented kind of traveller. And then there’s that kind who thinks travel is such an intrinsic part of life, it is synonymous to breathing, so why glorify it at all? In essence, everyone has a reason for why they travel. So as the end of the year draws near, as we look back at the memories made, update our lists and make mental notes for future travel, I urge you to add one frequently-skipped essential element – Street exploring.
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